Evan Winland Gaetz | Create Health

Client

Create Health

Agency

Create Health

Role

Brand Identity, Web Design

Create Health
Realizing a new vision for healthcare marketing with an updated visual language and website

Refining the brand and building a design system and visual language for a Healthcare Agency looking to bring innovative communication back into the worlds most innovative sector.

Create Health is a healthcare marketing agency pushing the boundaries of pharma and medtech. This is no small task in a sector notoriously limited by rigorous compliance and a risk-averse creative culture.

Working from a recent brand repositioning, as well as a new logo, general colour direction and typeface, the task was now to evolve the brand into a comprehensive visual language and design system.

website and accompanying digital identity. We made sure to build an identity that both reassured compliance-focused healthcare professionals as well as inspiring key decision-makers in the field—setting Create Health apart from its more conventional and conservative competitors.